Market Entry & Asia Strategy
Helping organisations understand, enter and grow in Indonesia and Southeast Asia, including market-entry strategy, stakeholder mapping, partner identification and cultural advisory.
I have more than 23 years' experience across Asia, particularly Indonesia and Southeast Asia, including 14 years as a professional footballer. My background includes international business, sports diplomacy, market entry, strategic partnerships, government engagement and education.
A major point of difference is that my experience has been built on the ground in Asia, understanding the culture, speaking Bahasa Indonesia and Croatian, developing trusted relationships and actually delivering projects rather than advising from a distance.
Read the full backgroundClients, partners and organisations assisted across football, business, government and education.
Advisory that starts with the relationship and ends with something delivered.
Helping organisations understand, enter and grow in Indonesia and Southeast Asia, including market-entry strategy, stakeholder mapping, partner identification and cultural advisory.
International tours, sports diplomacy strategy, club partnerships, government engagement, events and international exchanges.
Connecting organisations and people across business, government, sport, education and community.
Specialist advice for organisations looking to understand and successfully engage with Indonesia.
Keynotes, panels, workshops, executive briefings, school programs and cross-cultural engagement.
Relationships open doors. We help you walk through them.
See how we workA short selection of programmes taken from introduction to outcome.
Led the facilitation and on-ground delivery of Western Sydney Wanderers’ tour to Bandung, culminating in the highly successful fixture against Persib Bandung, overseeing logistics, club engagement, stakeholder coordination, and commercial arrangements.
Turned longstanding relationships into a landmark WA–Indonesia football partnership, evolving from initial introductions and on-ground delivery to a three-year MOU.
Driving player welfare and professional standards across Asia through engagement with player associations, federations, clubs and key stakeholders, including the successful re-establishment of PFA Malaysia.
Partnered with Best of You India and the Football Futures Foundation to support participation in the Genuine Cup in 2025 and 2026. Facilitated strategic introductions and engagement with partners and stakeholders across local, State and Federal Government, DFAT and the U.S. Consulate in Perth, helping build relationships and support around the initiative.
Worked alongside Best of You India to support Brisbane Roar’s engagement and participation in India. The project brought an Australian professional football club into the Indian market, using football to strengthen sporting connections and create opportunities for international engagement.
Worked with Best of You India and Bruce Media to facilitate Women in Sport programs in India across 2022 and 2023. The initiative used football and sport to promote women’s participation, international exchange and stronger connections between Australia and India. A project between Best of You India and Bruce Media, run in 2022 and 2023.
Advisory and relationship work supporting a national talent programme, connecting Australian expertise with Indonesian delivery partners.
Current board, leadership and advisory appointments across the Australia–Indonesia relationship.
Through a unique combination of extensive experience, cultural understanding, and an outstanding ability to build relationships, Robbie has been an invaluable contributor to advancing players' interests across Asia. Able to swiftly build and maintain trust, Robbie has been able to bring the right people together to create tangible outcomes for all parties.
Few people bridge Australia and Southeast Asia like Robbie Gaspar. The first Australian to play professionally in Indonesia, with 10-plus years across Asia, he brings credibility, fluent Indonesian and institutional knowledge. He builds people-to-people links that open doors for governments, businesses and sport, and delivers results, not theory. Robbie's expertise is hard to match in Australia. He's a pleasure to work with.
Very few earn lasting trust. Robbie Gaspar is one of those few. Over fifteen years - first as a player at Persema Malang and Persib Bandung, and now through Access Asia Advisors - he has built the kind of relationships that turn ideas into actual matches, actual signings, and actual partnerships.
I have known Robbie for over 15 years and have seen firsthand his passion, drive and extensive experience across football and Southeast Asia. We have worked together on international tours, player and coach opportunities, and major football initiatives. Robbie’s relationships, regional knowledge and ability to bring people together are exceptional.
More than two decades working across Asia.
Understanding how to communicate and operate effectively across cultures.
Established relationships across business, government, sport and education.
We don't just provide advice; we help turn opportunities into outcomes.